Course curriculum

    1. Welcome to Business Essentials

    2. Keys to Medical Aesthetic Marketing and Practice Growth

    3. Market Research & Alignment

    4. Competitor Analysis Template

    5. Build Your Customer Avatar

    6. Marketing: Branding, Value Proposition & SWOT Analysis

    7. Personal SWOT Analysis

    8. Marketing: Digital Advertising

    9. Aesthetics Marketing Principles

    10. Social Media Content Planner

    11. Finance: Pricing Strategies & Accounting

    12. Finance: Budgets & Planning

    13. Business Plan Template

    14. A Note on Insurance & Final Remarks

    1. Welcome to Lasers in Aesthetics

    2. Five Parameters to Understand Your Aesthetic Devices

    3. Laser & Light Devices: Physics, Terminology & LHR

    4. Comparative Study of LHR Devices

    5. Quiz: Laser & Light Technologies

    6. Laser & Light Devices: Tattoo Removal & IPL

    7. IPL Split Face Study

    8. Quiz: Laser & Light Technologies Part 2

    1. Welcome to Skincare Basics

    2. Cosmeceuticals - The New Medicine of Beauty

    3. Skin Anatomy & Medical Grade Products

    4. Quiz: Skincare Basics

    5. Active Ingredients in Skincare

    6. Quiz: Skincare Basics Part 2

About this course

  • $855.00
  • 28 lessons
  • 4 hours of video content

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